Hey, I’m Juan Andrés 👋🏻 *pronounced /who-an/*. I’m a bespoke sriracha maker, DIY house show organizer, unpublished novelist, TV extra, meme page admin, Jeff Koons studio assistant, Soundcloud rapper, brunch DJ, ambient noise artist, and none of the above. ¶ But those who know me can tell I like to create, fight sameness and resist the usual  from the adrenaline of coming up with new concepts to the hands-on craft of words. ¶ Bullsh💩t aside: I’m a Berlin-based 🇩🇪 creative copywriter who likes to make ads that don’t look like ads. So, I wouldn’t mind making sriracha for a living 🔥.

Featured spicy sauce

Malin+Goetz → Print
Look better with the years

Twix → Experiential
The unequal Twix

Patagonia → Digital
The forecast emoji

Airbnb → Audio/ OOH
Become a local

Spotify→ Integrated
988: A post-suicide music collab

Spotify→ Integrated
988: A post-suicide music collab

Skincare meets pixels

Meet the next climate-inclusive emojis

Patagonia → Digital/ Integrated

Skincare meets pixels

Malin+Goetz → Print Ad

Skincare meets pixels

Malin+Goetz → Print Ad

Skincare meets pixels

Malin+Goetz → Print Ad

Skincare meets pixels

Malin+Goetz → Print Ad

People who I worked with

Innocean, Berlin – Jr. Copywriter

Grabarz und Partner, Hamburg – Creative Intern

Innocean, Berlin – Creative Intern

DDB, Madrid – Creative Intern

RG2 (FCB), Caracas – Copywriter

JWT, Caracas – Copywriter

Hener Group, Caracas – Copywriter

People who schooled me

Miami Ad School, Berlin – Copywriting

Steinbeis University, Berlin – Master of Science

Universidad Católica Andrés Bello, Caracas – Bachelor in Communications

Brother Caracas – Portfolio Program

People who think I’m cool

My mom

People who recognized me

New York Festival – Bronze – Audio
Airbnb (Become a local) 2020

New York Festival – Finalist – Print
Malin+Goetz (Look better) 2020

The Webby Awards – Winner
Patagonia (The Forecast Emoji) 2020

ADC Germany – Merit – Print
Malin+Goetz (Look better) 2020

Graphis New Talent – Gold
Malin+Goetz (Look better) 2020

Creative Conscience Awards – Bronze
Patagonia (The Forecast Emoji) 2020

Creative Conscience Awards – Honoree
Spotify (988) 2020

Summit Awards – Bronze
Malin+Goetz (Look better) 2020

Communication Arts – Winner
Twix (The Unequal Twix) 2020

Communication Arts – Winner
Airbnb (Become a local) 2020

Lürzer’s Archive – Student of the Year Nominee
2020

Young Shits Awards – 1st Place
Spotify (988) 2019

MAS Best of Show Awards – 2x Silver, 5x Bronze

People who published my work

Communication Arts Magazine – 2020
Twix (The Unequal Twix)

Communication Arts Magazine – 2020
Airbnb (Become a local)

Lürzer’s Archive – Issue 6 2019
Malin+Goetz (Look better)

Lürzer’s Archive – Issue 5 2019
La Vieille Ferme (Boxé)

Ads of the World – x6