Hey, I’m Juan Andrés 👋🏻 *pronounced /who-an/*. I’m a bespoke sriracha maker, DIY house show organizer, unpublished novelist, TV extra, meme page admin, Jeff Koons studio assistant, Soundcloud rapper, brunch DJ, ambient noise artist, and none of the above. ¶ But those who know me can tell I like to adapt and create, fight sameness and resist the usual  from the adrenaline of coming up with new concepts to the hands-on craft of words. ¶ Bullsh💩t aside: I’m a Berlin-based 🇩🇪 creative copywriter who likes to make ads that don’t look like ads; as long as they’re relevant. So, I wouldn’t mind making sriracha for a living 🔥.

Featured spicy sauce ↘︎

Malin+Goetz → Print
Look better with the years

Twix → Experiential
The unequal Twix

Patagonia → Digital
The forecast emoji

Airbnb → Audio
Become a local

Spotify → Integrated
988: A post-suicide
music collab

Make it raindom →
My personal take on the 2020 pandemic

This is a headline to
headline my headlines
thumbnail

Creola → Personal project
The time I owned a craft brewery

These are the facts ↘︎

People who I worked with

Innocean, Berlin
Jr. Copywriter

Grabarz und Partner, Hamburg
Creative Intern

Innocean, Berlin
Creative Intern

DDB, Madrid
Creative Intern

RG2 (FCB), Caracas
Copywriter

JWT, Caracas
Copywriter

Hener Group, Caracas
Jr. Copywriter

People who schooled me

Miami Ad School, Berlin
Copywriting

Steinbeis University, Berlin
Master of Science

Universidad Católica Andrés Bello, Caracas
Bachelor in Communications

Brother Caracas
Portfolio Program

People who think I’m cool

My mom

People who recognized me

New York Festival – Bronze – Audio
Airbnb (Become a local) 2020

New York Festival – Finalist – Print
Malin+Goetz (Look better) 2020

The Webby Awards – Winner
Patagonia (The Forecast Emoji) 2020

ADC Germany – Merit – Print
Malin+Goetz (Look better) 2020

Graphis New Talent – Gold
Malin+Goetz (Look better) 2020

Creative Conscience Awards – Bronze
Patagonia (The Forecast Emoji) 2020

Creative Conscience Awards – Honoree
Spotify (988) 2020

Summit Awards – Bronze
Malin+Goetz (Look better) 2020

Creativity International Awards – Silver
Malin+Goetz (Look better) 2020

Communication Arts – Winner
Twix (The Unequal Twix) 2020

Communication Arts – Winner
Airbnb (Become a local) 2020

Lürzer’s Archive – Student of the Year Nominee
2020

Young Shits Awards – 1st Place
Spotify (988) 2019

MAS Best of Show Awards – 2x Silver, 5x Bronze

People who published my work

Communication Arts Magazine – 2020
Twix (The Unequal Twix)

Communication Arts Magazine – 2020
Airbnb (Become a local)

Lürzer’s Archive – Issue 6 2019
Malin+Goetz (Look better)

Lürzer’s Archive – Issue 5 2019
La Vieille Ferme (Boxé)

Ads of the World – x6

Wanna talk? Drop me an email or stalk me on LinkedIn.
First round on me.

Thanks for stopping by. 👽

Hey, I’m Juan Andrés 👋🏻 *pronounced /who-an/*. I’m a bespoke sriracha maker, DIY house show organizer, unpublished novelist, TV extra, meme page admin, Jeff Koons studio assistant, Soundcloud rapper, brunch DJ, ambient noise artist, and none of the above. ¶ But those who know me can tell I like to create, fight sameness and resist the usual  from the adrenaline of coming up with new concepts to the hands-on craft of words. ¶ Bullsh💩t aside: I’m a Berlin-based 🇩🇪 creative copywriter who likes to make ads that don’t look like ads; as long as they’re relevant. So, I wouldn’t mind making sriracha for a living 🔥.

These are the facts 

People who I worked with

Innocean, Berlin – Jr. Copywriter

Grabarz und Partner, Hamburg – Creative Intern

Innocean, Berlin – Creative Intern

DDB, Madrid – Creative Intern

RG2 (FCB), Caracas – Copywriter

JWT, Caracas – Copywriter

Hener Group, Caracas – Copywriter

People who schooled me

Miami Ad School, Berlin – Copywriting

Steinbeis University, Berlin – Master of Science

Universidad Católica Andrés Bello, Caracas – Bachelor in Communications

Brother Caracas – Portfolio Program

People who think I’m cool

My mom

People who recognized me

New York Festival – Bronze – Audio
Airbnb (Become a local) 2020

New York Festival – Finalist – Print
Malin+Goetz (Look better) 2020

The Webby Awards – Winner
Patagonia (The Forecast Emoji) 2020

ADC Germany – Merit – Print
Malin+Goetz (Look better) 2020

Graphis New Talent – Gold
Malin+Goetz (Look better) 2020

Creative Conscience Awards – Bronze
Patagonia (The Forecast Emoji) 2020

Creative Conscience Awards – Honoree
Spotify (988) 2020

Summit Awards – Bronze
Malin+Goetz (Look better) 2020

Creativity International Awards – Silver
Malin+Goetz (Look better) 2020

Communication Arts – Winner
Twix (The Unequal Twix) 2020

Communication Arts – Winner
Airbnb (Become a local) 2020

Lürzer’s Archive – Student of the Year Nominee
2020

Young Shits Awards – 1st Place
Spotify (988) 2019

MAS Best of Show Awards – 2x Silver, 5x Bronze

People who published my work

Communication Arts Magazine – 2020
Twix (The Unequal Twix)

Communication Arts Magazine – 2020
Airbnb (Become a local)

Lürzer’s Archive – Issue 6 2019
Malin+Goetz (Look better)

Lürzer’s Archive – Issue 5 2019
La Vieille Ferme (Boxé)

Ads of the World – x6

Thanks for stopping by. 👽